SEO / Reporting

SEO Analytics & Reporting

Dashboards and attribution that tie rankings to revenue. We rebuild your measurement so every SEO decision, and every invoice, rests on numbers you trust.

Organic performance Last 90 days ORGANIC SESSIONS 148,920 ▲ 38% TOP-3 KEYWORDS 214 ▲ 61 CONVERSIONS 3,660 ▲ 44% wordpress seo agency ↑ #2 technical seo audit ↑ #1 ecommerce seo services ↑ #4
Custom pricingScoped to your site
Setup includedNo hidden onboarding cost
Monthly reportingKnow what is improving
How SEO analytics helps

Turn SEO data into clearer decisions

SEO generates data across rankings, search visibility, website traffic and conversions. Effective analytics brings those signals together so you can understand performance and make informed decisions about where to focus next.

Understand performance

See how rankings, visibility, traffic and conversions are changing over time.

Connect SEO with outcomes

Track the relationship between organic search activity and agreed business conversion actions.

Find the next opportunity

Use performance data to identify pages, queries and areas worth prioritising next.

SEO Analytics & Reporting specialists reviewing website performance data together on a laptop
Built around your goals

Reporting focused on the metrics that matter

More data does not automatically create better reporting. We define the metrics relevant to your SEO strategy and build reporting around the performance indicators your business needs to understand.

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Your objectives

Define the business and search outcomes your SEO activity is expected to support.


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Your data

Bring together relevant search, website and conversion data from available platforms.


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Your conversions

Track the actions that matter, from enquiries and purchases to sign-ups and other agreed goals.


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Your priorities

Use performance trends and search data to determine where SEO effort should be focused next.


SEO analytics & reporting services

Clearer measurement across your SEO campaign

We combine search data, website analytics and conversion tracking to give you a more useful view of SEO performance and the work influencing it.

SEO Performance Reporting

Track rankings, search visibility, organic traffic and agreed conversion metrics, with reporting that connects performance changes to completed SEO work.

GA4 Analytics

Review and configure relevant GA4 measurement to improve visibility into organic website behaviour and conversions.

Google Search Console

Use query, page, click and impression data to understand how your website is performing in Google Search.

Conversion Tracking

Define and track relevant actions such as enquiries, purchases, sign-ups and other measurable website goals.

Analytics & Tracking Setup

Configure and validate analytics, conversion events and measurement settings so your SEO reporting is based on reliable data.

SEO Analysis & Insights

Interpret performance trends to identify opportunities, issues and priorities for upcoming SEO work.

What we measure

Reporting built around meaningful SEO signals

Man reviewing an SEO performance report on his laptop

Search Visibility

Attract more locals to your store, cafe, restaurant or venue and turn nearby searches into foot traffic.

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Website Performance

Understand how organic users interact with your site and which pages attract search traffic.

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Conversions

Measure agreed actions generated through organic search, including enquiries, purchases, sign-ups or other relevant goals.

What success looks like

See what your SEO investment is producing

Our reporting connects completed SEO work with changes in search visibility, organic traffic and conversions, giving you a clearer view of performance and the priorities worth addressing next.

Search Performance

Track changes in rankings, impressions, clicks and visibility across priority searches.

Traffic & Conversions

See how organic search contributes to website activity and agreed conversion actions.

Clear priorities for next month

Know which pages, queries and SEO opportunities we recommend focusing on next.

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How we work

Our SEO Analytics & Reporting Process

01

Audit

We review your existing analytics, Search Console data, conversion tracking and current SEO reporting.

02

Strategy

Agree on the metrics, conversions and reporting priorities relevant to your SEO strategy and business goals.

03

Execute

Configure agreed tracking and reporting so relevant SEO performance can be monitored consistently.

04

Report

Provide regular reporting with performance changes, completed work, observations and recommended next priorities.

SEO analytics & reporting questions

What would you like to know?

Answers to common questions about SEO reporting, GA4, Search Console, conversion tracking and measuring organic search performance.

An SEO report should provide a clear view of the metrics relevant to your campaign. These can include rankings, search visibility, impressions, clicks, organic traffic and agreed conversion actions.

It should also explain completed work, significant performance changes and the priorities recommended for the next reporting period.

The right metrics depend on your objectives. Common SEO metrics include rankings, impressions, clicks, organic sessions and conversions.

We define the metrics around your campaign so reporting remains focused on the information relevant to your business.

Where reliable tracking can be configured, we can measure relevant website actions such as form submissions, purchases, sign-ups and other agreed conversions.

Attribution has limitations, so reporting should be interpreted alongside the available analytics and customer journey data.

Yes. Google Analytics 4 and Google Search Console provide different information about website and search performance.

We use relevant data from both platforms, alongside other SEO measurement tools where appropriate, to build a clearer view of performance.

Reporting frequency depends on the agreed service scope. For ongoing SEO campaigns, monthly reporting provides a regular view of completed work, performance changes and upcoming priorities.

Get started

Get a Free SEO Audit for Your Website

We will review where you stand, show you the biggest opportunities, and come back with a scoped, itemised plan. No obligation.

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